When we met with Collision Clinic about taking part in the Downhome Expo, we knew we needed to do something different to get noticed. So we thought….let’s put a giant red bow on a damaged car, that should get some attention!
The folks at Collision Clinic sprung into action to find a vehicle worthy of being this years’ Enriching Lives car. A black, 2013 Ford Fiesta with front end damage was chosen and we got to work designing the booth around it.
The idea of course was to create awareness for the Enriching Lives Program, a program Collision Clinic created almost 12 years ago that awards a reconditioned vehicle to a family that will benefit from the gift of reliable transportation. What many don’t realize is that the vehicle gets donated by Auto Parts Network and ALL the labour is donated from the dedicated Collision Clinic staff. They work evenings, weekends – whatever it takes to have it ready in time for Christmas each and every year. Check out more here: http://collisionclinic.com/promo/enriching-lives/
We felt the Expo would be a great way to show the public just what goes into creating this valuable community gift each year. We had a video screen showing video of past years’ work and recipients with many stopping to view and grab some goodies. Know anyone who’s life could be improved with the gift of transportation? Nominate them today!
Keep up the great community work Collision Clinic! Maybe we can rock a trade show booth for your brand. Call us anytime!